Main focus is Sunday Club (sundayclub.so): 7 curated product launches every Sunday, free to submit. Also Neeed (neeed.directory) for longer-term discovery/SEO, plus Lock In, My Studios, and Shortcutly when they’re relevant.

Launch directories kept turning into dump lists. I wanted a weekly shelf small enough that people would actually browse it. That became Sunday Club: hard cap of 7, every Sunday.

I used to think shipping the product was the bottleneck. Execution got cheap. Getting the right people to care, and keeping the shelf curated, is the part that still takes work.

When founders started asking about the hard cap of 7 instead of asking me to “just add one more,” that told me the constraint was reading as a feature, not a bug.

Getting consistent quality submissions without loosening the 7-product rule, and growing Sunday Club without turning it into another giant directory.

Ship something small you can stand behind. A tight list that people trust beats a long list nobody opens.